Thursday, May 10, 2012
of products under many categorie
Pamela Skaist-Levy and Gela Taylor (wife of John Taylor of Duran-Duran) founded Juicy Couture in 1994. The business began as a designer T-Shirt firm. The look with the business changed significantly in 1999 with tho companies Burberry ties entrance into the denim and sportswear industry. Subsequent came the item the business is most well-known for, "The Track Suit." The item came in velour, terry cloth, and cashmere. The components that made these suits so well-known was there low burberry handbags riding draw string pants and form fitting zip up hoodies inside a variety of mouthwatering colors. Skaist-Levy and Taylor, according to most fashion magazines, have produced there track suit as popular as the small black dress.
In 2003 Juicy Couture was bought by Liz Claiborne, Inc. for an undisclosed multi-million dollar sum. Very an accomplishment to get a business that sold track suits, "Juicy loves Martha" T Shirts, and ruffled veburberryet tube dresses. All of burberry Women t-shirts things are manufactured together with the organizations signature logo, also highland terriers holding a shield bearing three hearts and enjoy PG (Pat and Gela) Juicies creators. A crown lies overhead whilst a Juicy Couture banner flutters below the underline slogan, "Made inside the Glamorous USA"
Juicy Couture's label has reached the heights of such labels as burberry, Guess and DKNY. This was achieved by a brilliant advertising and marketing ploy. They cultivated relationships using the Hollywood community and invited top rated celebrities including JLO, Cameron Diaz and Madonna to shop free of charge. Then they had these renowned females have there photos taken with these things and this idea raised the label to the status of, "Chic Couture."
Quickly forward to today and beneath the Liz Claiborne aegis, Juicy Couture markets a lot of products under many categories. They've both males and womens collections, children's collections at the same time as a mix of style accessories such as jewelry, handbags and swim wear.
In the final 14 years we've noticed several adjustments but one particular factor that hasn't is Skaist-Levy and Taylor are nevertheless at the head of this most prosperous organization as co-presidents.
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